About

I'm Jared McFarland. I build software for people and for agents, and I make experimental electronic music.

I've programmed computers longer than I've made music. I studied computer science for two years, then switched to video production and film at Ohio University, because I wanted to be an artist and video was where a computer person could be one. I produced television for a city government channel and worked briefly in post-production. Then I chose music: from 2006 to 2010 I was a DJ and producer in Los Angeles, with residencies around the city and a few releases. After that I spent four years managing point-of-sale rollouts for retailers across the country.

In 2015 I joined Mixpanel as its first support engineer in Europe, and I'm still there, eleven years later. Support led to full-stack work on billing and pricing, then to the SDKs on about ten platforms, then to data engineering. In 2024 I prototyped mobile Session Replay on my own and saw it through to general availability on iOS and Android. In December 2025 I started a Python SDK and CLI so agents could work with Mixpanel; it launched in public as Mixpanel Headless in May 2026.

I like the moment an idea becomes something you can hold, and finding out whether anyone cares enough to use it. Sometimes they don't, and I move on. An experiment works when it gives a clear signal, even when the signal is that nobody wants it.

I live in South Lake Tahoe, California, where I ski and run. The music never stopped: a Eurorack system built around an ER-301, Elektron boxes, SuperCollider, and a habit of writing the same curve library in every language I learn. datspace is where all of it plays at once.

Email jared@datspace.io, or have your agent call transmit on datspace.ai.